Great projects don't fail. They launch to an empty room.
You've put months into your idea. Now comes the part that decides everything: getting the right people to back it. Campaigns stall when the audience was never built, and building that audience is the work I do. I find exactly who backs projects like yours, build that audience before you launch, and run the email, social, search, and ad systems that put your campaign in front of them and keep them there.
Built for campaigns on
Don't take my word for it. Open the campaigns.
Real campaigns on real platforms, each linked to its live page. Figures are the totals shown on each campaign.
Where is your campaign right now?
Worthy campaigns go quiet every day. The cause is real; the reach isn't there yet. Pick your stage and see exactly what I would do, and what you would receive. Reward-based and donation-based campaigns are both covered. Not sure where you fit? Find your starting point.
You're deciding whether and how to crowdfund.
You have a project and a rough goal. You haven't committed to a platform, a date, or a budget, and you want to know what is realistic before you spend.
What I do- Test whether a reward campaign, a donation campaign, or another funding route fits
- Research comparable campaigns and who supported them
- Check your goal and budget against real costs and audience size
- Identify the audiences most likely to back or donate
- Recommend a platform and a launch sequence
A written Campaign Growth Assessment with sources and a ranked roadmap.
Request an assessmentYour launch is ahead. Now is the time to build the audience.
Backers and donors are found, informed, and invited before launch day, so this is where the strongest groundwork is laid.
What I do- Research and segment likely backers or donors
- Build the landing page, signup, and waitlist
- Set up email sequences and social channels, then publish content
- Run pre-launch ads to grow your list
- Optimize your project site for search
- Map press, creators, and partners worth approaching
A working pre-launch system in your own accounts, with tracking you can read.
Request an assessmentLaunch is weeks away, or days.
Early momentum depends on whether the right people hear about it at the right moment, and know what to do when they do.
What I do- Plan the launch calendar and message sequence
- Write and schedule announcement emails and social posts
- Prepare launch-day ads and retargeting
- Brief early supporters and partners on how to help
- Set up live tracking so you can see what is working
Your campaign is live and ready for more momentum.
The first step is clear: see where visitors come from and where they drop off, then act on what the data shows.
What I do- Diagnose the campaign page, rewards, pricing, and message
- Check where visitors come from and where they drop off
- Find new prospective backers or donors and the channels that reach them
- Refresh social content and email subscribers who haven't backed
- Run retargeting and targeted ads where the evidence points
- Sharpen the offer, rewards, and message wherever the data points
A campaign diagnosis with a prioritized action plan, then optional hands-on support.
Request a campaign reviewThe campaign has ended, funded or not.
What happens next decides whether supporters stay. And if the goal wasn't reached, the data still shows what to do differently.
What I do- Send backer and donor updates and thank-you sequences
- Keep supporters engaged for the next phase
- Turn the campaign page into a lasting, searchable website
- Plan retail, e-commerce, or a follow-up campaign
- If it didn't fund: a clear debrief on what the data shows and whether to relaunch
Turn attention into supporters, one stage at a time.
Backers and donors move through predictable stages. I design and run each one, so no interested person is left without a clear next step.
Sample funnel. Widths show the shape of a typical audience, not results.
Four steps from research to results you can read.
Every engagement follows the same path. Select a step to see what happens and what you receive.
Tap each step to explore. It also plays on its own.
Research and plan.
I study your project, your audience, and comparable campaigns, then rank the opportunities by evidence.
You receive: a written assessment with sources and a ranked roadmap.
Set up the systems.
Landing page, email sequences, social channels, search foundations, and ad accounts, built in your own accounts.
You receive: working systems, ready for launch.
Reach the right people.
Content, email, search, and ads work together to bring prospective backers and donors to your campaign.
You receive: a launch calendar and live campaigns, tracked.
See what is working.
Plain-language reports show where supporters come from and what moves them, so each next step is clear.
You receive: regular reports with recommendations.
Crowdfunding marketing services, matched to your stage.
You rarely need everything at once. This shows where each service matters most, so you can see what to start with and what can wait.
Swipe sideways to see every stage
| Service | Planning | Pre-launch | Launching | Live | After |
|---|---|---|---|---|---|
| Research and prospectingBacker and donor research, personas, comparable campaigns | |||||
| Audience buildingLead generation, waitlists, community, partner prospecting | |||||
| Email and automationWelcome, nurture, launch, and thank-you sequences | – | ||||
| Social mediaStrategy, content, posting, community, targeting | |||||
| Paid advertisingMeta, Google, retargeting. Ad spend is paid to the platform | – | ||||
| SEO and contentKeywords, on-page SEO, content, analytics | |||||
| Website and campaign pagePre-launch sites, tracking, campaign copy, reward review | |||||
| Press, partnerships, and reportingMedia and creator outreach, press kits, clear reports | – |
Find your starting point.
Answer four quick questions and see the exact starting point I recommend for your project. You can send the result straight to me.
- 4 questions
- About one minute
- A personal recommendation
Three ways to work together.
Most clients begin with the assessment, whatever their stage. Prices are set in a written proposal after I understand your scope, so you pay only for what your project needs.
Campaign Growth Assessment
For any stage: planning, pre-launch, or live.
- Campaign and project review
- Platform and campaign-model fit
- Comparable campaign analysis
- Backer and donor prospect research
- Channel plan: email, social, SEO, and ads
- For live campaigns: diagnosis and action plan
- Prioritized roadmap
You receive: a written assessment with sources and ranked next steps.
Request an assessmentAudience and Launch Build
For creators who need systems built, not just recommended.
- Landing page or project site
- Email system and sequences
- Social profiles and content system
- SEO foundations
- Ad accounts, tracking, and creative briefs
- Launch plan and calendar
You receive: working systems in your own accounts. An agreed combination of the above.
Ask about thisCampaign Growth Management
For creators who want ongoing support through and after the campaign.
- Email marketing and campaign updates
- Social posting and community management
- SEO and content
- Paid ad management and optimization
- Prospect research and outreach
- Reporting and recommendations
You receive: a defined monthly engagement with written reporting.
Ask about thisAd spend and third-party tool subscriptions are paid directly by you and listed in your written proposal.
Answered plainly.
Do you help with Kickstarter and Indiegogo pre-launch marketing?
Yes. Pre-launch is where most of the groundwork happens: backer research, a landing page and email list, social content, search foundations, and pre-launch ads, all built ahead of your launch date.
What results can I expect?
A clear, evidence-based plan, working systems built in your own accounts, and transparent reporting that shows what is working and what to do next. Every recommendation is grounded in research, so your campaign starts from the strongest possible foundation.
Do you run ads and manage social media?
Yes, as part of a scoped engagement: strategy, content, posting, audience targeting, campaign setup, optimization, and reporting. Ad spend is paid directly to the platform, and performance is reported to you clearly.
My campaign is live and needs its first backers or donors. Can you help?
Yes. I start with a diagnosis of your page, rewards, message, and traffic, so we know whether to focus on reach, conversion, or the offer before you spend more. Then you get a prioritized plan.
Do you work with donation-based campaigns?
Yes, including personal, community, and cause campaigns on donation platforms. Nonprofits that need a wider funding strategy, grants, and donor research should look at my nonprofit services instead.
How do early commitments, deposits, or reservations work?
I help you measure demand with waitlists and early-access signups, and plan any deposit or preorder around your platform's rules and your fulfillment plan, since each option carries its own obligations.
What does it cost, and who owns the accounts?
Every engagement is scoped in writing with a fixed fee before work begins, so you know the full investment up front. Ad spend and tool subscriptions are listed separately. I build in your accounts, so your subscriber list, data, and assets stay yours.
Your campaign has a deadline. Tell me about it.
Three short parts. You'll receive a personal written reply.
Written reply within 24 hours: a short view on fit and the best place to start. Research and strategy work are scoped and quoted in writing, so you always know what you are getting. What you share stays private and is used only to respond to you.
Looking for nonprofit grant help? See funding services.